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FOR
IMMEDIATE RELEASE
Contacts:
Eric Miller, Protective Life 800/628-6390
Brannon Smith,
Highland Capital 205/263-4400
PROTECTIVE AND HIGHLAND CAPITAL BROKERAGE LAUNCH highlandlifewire.com
Cutting Edge Technology Simplifies Life Insurance Process, Increases Agent Productivity
(Cincinnati, Ohio February 12, 2002)--Protective
Life Insurance and
Highland Capital Brokerage(SM)
announced the companies have teamed together to elevate the process of
application submission to an entirely new level of focus, speed and
convenience for independent agents. As part of a collaborative effort,
Highland Capital Brokerage and
Protective will use Protective's LifeWire System (patent pending) to
redefine traditional life insurance processing for
Highland Capital Brokerage
agents. The first of its kind, Protective's LifeWire System is a
comprehensive on-line insurance tool that includes real-time quote
capabilities and an electronic application process for universal life and
term life products.
Through
Highland Capital Brokerage,
producers can simply access the resource from their desktop, quote
competitive term or universal life rates, submit an application and track
the status of orders -- 24 hours a day. The system cuts out many redundant
processes, enabling Protective to turn apps into issued policies within an
average of 20 calendar days. Producers can access the system at
www.highlandlifewire.com.
"The system has greatly
eased the administrative burdens associated with getting policies issued,"
said Jay Livingston, managing principal of the
Highland Capital Brokerage
Charlotte office. "Protective provides a simple approach to finding
information, receiving real-time quotes and submitting business online.
This has amounted to increased production and efficiency for our office."
Protective has been
effective in aligning the ease of the system with their competitive product
offerings. "The availability of Protective's term and universal life
products on highlandlifewire.com reflects our continued commitment to make
it easier for agents to do business with us," says Eric P. Miller, FLMI,
vice president, marketing for Protective. "We look forward to leveraging
the combined talent of the two organizations and providing Protective's
strength in the electronic delivery of life insurance products to further
increase the penetration of this important technology."
"Protective is a great
partner for extending Highland Capital
Brokerage's leverage and brand equity over the Internet, while
allowing us to maintain our personal touch in serving customers," said Bob
Mann, Firm Marketing Vice President of
Highland Capital. "Highlandlifewire.com
is an innovative resource that will take application processing to the next
level. We are pleased to work with a forward thinking company such as
Protective on this exciting project."
About Protective
Protective provides financial security through the production,
distribution and administration of insurance and investment products
throughout the United States. Protective Life Insurance Company, founded in
1907, is the flagship company of Protective Life Corporation (NYSE: PL), an
insurance holding company based in Birmingham, Alabama. Protective Life
Insurance Company has a rating of "A+" (Superior) (2nd highest of 15
ratings) from A.M. Best, AA (Very Strong) (3rd highest of 21 ratings) from
Standard and Poor's, AA (Very High) (3rd highest of 18 ratings) from Fitch
and A1 (Good) (5th highest of 21 ratings) from Moody's Investors Service.
Each of these independent rating organizations assigned its rating based on
a variety of factors, including Protective's operating performance, asset
quality, financial flexibility and capitalization.
About
Highland Capital Brokerage
Birmingham-based
Highland Capital Holding
Corporation was formed to acquire, equip and grow the premier national
network of firms who provide financial products and services to the
corporate and affluent marketplace. The company's mission is to build the
premier independent financial services distribution company. The firms
acquired by Highland Capital
distribute financial services products directly to retail consumers and
indirectly through institutional accounts and unaffiliated financial
services firms. Highland Capital's
retail offices offer asset management, business succession planning, estate
planning, executive compensation, employee benefits and retirement planning
for the corporate and affluent marketplace.
Highland Capital Brokerage
provides access to major insurance carriers, advanced planning support,
expertise in risk underwriting and various financial products and services
to insurance brokers, financial planners, attorneys and various institutions
such as banks, wirehouses and CPA firms. The group has differentiated
itself among multi-carrier brokerage
agencies through an emphasis on providing value-added marketing and sales
support for its clientele.
To learn more about Highland Capital Holding
Corporation and Highland Capital Brokerage, visit
www.highland.com and
www.highlandbrokerage.com.
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